Alan Snitow and Deborah Kaufman are award-winning filmmakers whose PBS documentary “Thirst” was the first film to bring attention to the global movement against water privatization. Their book by the same name exposed how the corporate drive to control water has become a catalyst for community resistance to globalization. Their PBS films include “Secrets of Silicon Valley” and “Blacks and Jews.” Snitow is on the board of Food and Water Watch. Kaufman is on the board of the Progressive Jewish Alliance. They are currently working on a film about Jewish power and identity in America. This essay was adapted from a longer version in the new book Water Consciousness: How We All Have to Change to Protect Our Most Critical Resource, edited by Tara Lohan (AlterNet Books, 2008).